Here’s The Question:
How important is the thumbnail on your recommended daily videos? It takes a lot of time to create them.
As pretty much everyone who follows me knows, I recommend that you create a lot of daily content, particularly videos, and different things like that. And one thing that I like doing is repurposing all that content. I like putting it on YouTube, I like putting it in my emails, and I like putting it in a lot of different places.
Why Video Thumbnails Are Important
The video thumbnail is important because the thumbnail is something that really captures people’s attention. And it’s visual, so if you have a really contrasty, eye-catching thumbnail, you can get a lot of attention.
Video Thumbnails Increase Views
It can definitely increase the number of views that your video gets on YouTube. And if you put it in your emails as I do… If you’re on my email list, you know that you get an email from me every day and in the email is a thumbnail of a video that makes you want to click on it and then it takes you to watch the video. So, the thumbnail is very important. I highly recommend it.
How To Make Video Thumbnails
You don’t have to do it all yourself, I’m not a graphic designer. I don’t do it myself. I actually have a graphic designer on staff that does mine for me. But, you can go to Fiverr.com and you can find graphic designers.
There was actually one that was recommended to me who does… I don’t know what his prices are, but it’s like 10 thumbnails for like 40 bucks or something like that, and it works really well. I highly recommend it just because of the fact that it does increase conversions. It increases people looking at your content.
How To Get People To Click Through To Your Videos
And also, when people are reading your emails, it increases the likelihood that they’re going to click through. Don’t just put a link in your email. Use an image that looks like it’s a video player – I always make sure that I have a play button on there.
What You Should Do
I have a video on my YouTube channel that teaches you how to make these graphics yourself using Canva, and it’s pretty easy. But it also is time-consuming, especially if you do a lot of videos as I do. So you can go to Fiverr and get thumbnails made for around 5 bucks, or if you buy them in bulk, you can get them even cheaper.
So thumbnails are definitely very important. Just don’t do the work yourself but hire people to do it for you.